Middlesex Cricket is delighted to announce that global sports travel and accommodation specialists, Sportsrooms, have become the Club’s Official Hotel Booking Agent.
The new commercial partnership, which takes effect immediately, will see the Sportsrooms logo proudly appearing on the sleeve of the Middlesex Women’s playing kits from 2025 in all competitions.
Middlesex Cricket already has a long-standing relationship with Sportsrooms, spanning almost a decade, with Sportsrooms facilitating the Club’s match travel arrangements, logistics, and accommodation requirements through an increasingly busy cricket schedule.
Speaking of Sportsrooms’ commitment to supporting the Club commercially, Jon Fish, Middlesex Cricket’s Commercial Director, commented:
“We are delighted to welcome Sportsrooms as our Official Hotel Booking Agent.
“With a strong working relationship already in place, our good friends at Sportsrooms have a sound understanding of what Middlesex Cricket stands for, and their commercial support further cements that relationship.
“We are very much looking forward to immersing them into the Middlesex family and are excited to be working closely with them moving forwards.”
On the announcement of the Middlesex and Sportsrooms commercial partnership, Chris Newsham, Sportsrooms’ Director, commented:
‘’We are thrilled to continue our long-standing relationship with Middlesex.
“As an iconic brand in the world of cricket, Middlesex has been a valued partner, and we've built a strong, collaborative relationship across every aspect of the club.
“This enhanced partnership will only strengthen our ties, and we look forward to achieving even greater success both on and off the pitch.”
